UNTO Branding & Packaging
Award: Shortlist
Shortlist / Branding / New Branding Schemes / 2022
Unto is a new Italian organic olive oil brand and producer with a local, ecological focus, so Studio Bergini designed an identity to reflect its unique, hands-on approach. As the brand and product launched simultaneously on a small budget, the studio created a set of bold graphic elements that would have many applications. The kit included a wordmark, story graphic and an illustration of two olives doubling as eyes. Crude typography based on metal type was used together with overprinting spot colours to create the right atmosphere. All campaign photos were shot by the harvesting team on disposable cameras.
