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Vevo

Award: Wood Pencil

Wood Pencil / Graphic Design / Motion Design / 2022

Vevo's new identity introduces brand elements that allow it to expand beyond its classic watermark and into a more culturally-driven editorial space, helping to articulate the brand's expert POV on music videos. Through a dynamic, artistic design system, the brand identity is at the same time supportive and confident, balancing Vevo's brand presence with the artists and the work at the heart of the platform.