Mailchimp Wordmark Font
Award: Wood Pencil
Wood Pencil / Type Design / Display / 2022
Mailchimp's logotype is a careful balance between the sophisticated and the surreal, an embodiment of the brand's ethos of growing up and staying weird. The beloved wordmark was transformed into a working typeface for sub-brands and hero moments, reinforcing Mailchimp's role as a beacon for customers and their growing brands.
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