Pizzas For Peace
Award: Shortlist
Shortlist / Packaging Design / Promotional / 2021
Pizza 4Ps, a well-known chain of restaurants in Vietnam, has a mission to make the world smile for peace, one pizza at a time. For World Peace day, Ki Saigon came up with an idea to bring together ingredients of conflicting nations on a pizza, creating Peace Pizzas. To bring the product concept to life, the 4PS pizza boxes were re-engineered to open to an intricate, handcrafted three-dimensional flower. Each flower was made by combining the colors of two flags: Israel and Palestine, China and the USA, and India with Pakistan. Twenty-seven unique handmade flowers blossom with each pizza to celebrate peace.
