Eminente Reserva
Award: Shortlist
Shortlist / Packaging Design / Luxury / 2021
With its crocodile-shaped logo and textured glass bottle, Eminente rum was inspired by the native Cuban land locals call “Isla del Cocodrilo”. Featuring a complex relief texture, the flat-shouldered flacon was a delicate undertaking. The labels, made using cotton by-products from the textile industry, are affixed by hand in Cuba. Each back label is individually numbered.The engraved bottle stopper is made of sustainable cork and wood from FSC forests. Once the rum is sipped, the repurposing of the carafe transforms it into a decorative object such as a candle holder or a vase.
