The Invisible Store
Shortlist / Branding / Activations / 2021
With an aspirational, confident but subtle take on life, Bottega Veneta wanted its pop-up to reflect the luxury of time and creativity, as well as the Italian joy of living and considered sophistication. As a brand that needs to remind people about its position as an unapologetic and elevated luxury brand, the objective was to reflect the Bottega Veneta standpoint while promoting the latest collection.
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