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Amazon Alexa, Alexa's Body

Award: Shortlist

Shortlist / Direction / Film / 2021

To show people just how sexy Amazon’s new model Alexa was, Hungry Man Productions gave her the only body that could possibly be better - that of recently voted sexiest man alive Michael B Jordan. The Super Bowl spot showed Michael doing everything we would expect from Alexa with his own beautiful twist. It became the game’s most viewed ad, hitting 77m views and claiming the number 3 spot on AdMeter.