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Emerson's Tiny Pub

Award: Wood Pencil

Wood Pencil / Art Direction / Experiential / 2021

Inside Emerson’s Tiny Pub punters found a space that was painstakingly crafted with everything needed to enjoy the perfect beer, and nothing more. It could be booked in pairs for 27 minutes, offering just the right amount of time to enjoy a pint and appreciate the tiny dart board, mini piano, and Tiny Pub Gazette. The pub was taken to 20 locations around New Zealand and led to a 26% sales increase.