Improvise. Scavenge. Protect. Adapt.
Award: Shortlist
Shortlist / Animation / Mixed Media / 2021
Improvise. Scavenge. Protect. Adapt. takes us on a journey through the creative process for the latest shoe in the Nike ISPA collection, The Road Warrior. The ISPA philosophy is all about championing creative expression and experimentation. The film relays an optimism for the power and joy of design and creativity whilst never taking itself too seriously. A fresh approach to balancing the hyper-cool design and light-hearted humour that is not often seen in innovative sneaker design with the experimental style of animation a reflection of the shoe.
