Synnøve Finden Identity
Award: Wood Pencil
Wood Pencil / Branding / Brand Refresh / 2020
Grid Design’s brief was to update and simplify dairy company Synn¯ve Finden’s logo. To keep the company relevant and appealing to customers, it needed a new identity that was more minimalist and iconic. Grid Design aimed to capture the inspiring story of the ‘first lady’ of cheesemaking, who in 1928, at a tender age, moved from her homestead to the city and started a cheesemaking company. Which she succeeded in doing, despite the odds. The design is flexible enough to create recognition and connection regardless of platforms and touch points.
-
Video Player is loading.
This is a modal window.
The media could not be loaded, either because the server or network failed or because the format is not supported. -
-
-
-
-
-
-
-
-
-
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.