Heavenly Taste
Award: Wood Pencil
Wood Pencil / Illustration / Posters / 2020
This packaging campaign for Nissin Foods features seven characters from mythology, created according to each product and presented as the Nissin Kamiaji Series. The artwork was created with an authentic, Japanese-style painting that can be easily associated with the country the products originated in. As the products have been around for a long time, the visuals were created based on the history of each of them, telling the story as a myth in the form of a Japanese Buddha painting.
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