Shady Sam
Award: Wood Pencil
Wood Pencil / Entertainment / Games / 2020
Americans are borrowing money without totally understanding how loans work. And they definitely don’t understand how loan terms are manipulated. No wonder the US’s collective debt is $14 trillion. Enter Shady Sam, a browser game made for teens, but really something every American should play. It teaches the tricks of loan terms by having you play as a shady lender. The goal of the game: issue loans that make your company the most money. Rip off unsuspecting borrowers. Get cool stuff for your desk. The results so far: over 200,000 kids who will never be ripped off by a lender in real life.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.