Further Fetched
Award: Wood Pencil
Wood Pencil / Radio & Audio / Writing for Radio & Audio / 2020
Chicken Licken, a South African fast-food chain, has been inundated with pleas and tweets from its customers asking for delivery. With the number of franchises opening around the country growing just as much as the requests to deliver, it decided to start a delivery offering on a trial basis in specific regions before launching it nationwide. What better way to announce this than telling people they would no longer need to travel far in order to enjoy soul food.
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