The People's Seat
Award: Graphite Pencil
Graphite Pencil / PR / Public Affairs Campaign / 2019
The UN Climate Change Conference. The most important decision in our planet’s history would be made.
So we created a new seat at the UN. To give everyone a say on this important issue. The People’s Seat.
The first not representing a nation or a specific interest, but the world’s People.
Sir David Attenborough rallied social media users to send their hopes, fears and ideas.
Their messages shaped a landmark speech, which he delivered to UN. It was heard by over 1.2 billion people, but most importantly the politicians listened. Signing a historic agreement on how to fight climate change.
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