Africa's Travel Indaba
Award: Wood Pencil
Wood Pencil / Branding / New Branding Schemes / 2019
For Africa’s Travel Indaba, we created a modern, pan-African brand that celebrated travel in Africa.
The world thinks of travel as going from A to B, but in Africa it’s a little different. We go from A to B and a lot happens in between. Whether it’s sun-kissed beaches or flights of fancy on the Serengeti, travel in Africa is full of surprising detours. It’s within these “in-between” stories that the true joy of travel in Africa lives. For Africa’s Travel Indaba, we created a logo that reflects this and becomes a travel itinerary for every possible journey you can take in Africa.
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