"Ostrich" - Samsung
Award: Wood Pencil
Wood Pencil / Film Advertising Crafts / Use of Music for Film Advertising / 2018
To launch Samsung’s new 'Do What You Can’t' tagline, it crafted a story that brought that philosophy to life in a spectacular and unexpected way. The film sees Faye the ostrich accidentally getting a VR headset stuck on her head, with a running flight simulator playing. Suddenly, a bird that has never flown gets her first taste of flight.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.