Friendshit
Award: Graphite Pencil
Graphite Pencil / Film Advertising Crafts / Direction for Film Advertising / 2018
Friendshit is a hilarious story about a girl who tries her best to make friends at her new school, with help from her bestie. When all else fails, she resorts to the the mobile banking app K PLUS to save the day. The film reached one million views in three hours, while downloads of the app rocketed by 28% within a day.
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