The Great British Bake Off
Award: Graphite Pencil
Graphite Pencil / Film Advertising Crafts / Animation for Film Advertising / 2018
When news broke that Bake Off was moving to Channel 4 all hell broke loose. So when it came to launching the new season, reminding viewers about the unifying power of baking was paramount. A 'bakemation' was created – with all the ingenuity and patience required for a showstopper – to celebrate the process of baking.
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