Alice's Wedding
Award: Wood Pencil
Wood Pencil / Film Advertising Crafts / Casting for Film Advertising / 2018
This spot's emotional weight derives from the simple idea of putting people first. The story begins with a little girl, often the flower girl at weddings, who lives a fairytale life with her father. Fast forward years later, her mother has passed away and father suffers from Alzheimer's. Nevertheless, she vows to pass on her father's unconditional love across generations.
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