StackeRTweet
Award: Wood Pencil
Wood Pencil / Digital Marketing / Use of Social Media / 2018
The Stacker burger can have as many beef patties as a guest wants and it can be customised in any way, so naturally this concept was taken to Twitter. The ingredients stack just like tweets stack on a timeline – one on top of the other. Pictures were tweeted of a floating burger on Burger King's timeline, while the public were invited to retweet the ingredients in the order and quantity they wanted.
-
Video Player is loading.
This is a modal window.
The media could not be loaded, either because the server or network failed or because the format is not supported. -
-
-
-
-
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.