Teddy Gun
Award: Wood Pencil
Wood Pencil / Creativity for Good / Advertising & Marketing Communications /Not for Profit / 2018
Gun violence is a huge problem in Chicago: every year, more than 1,000 people are shot. This campaign argues for common sense regulations by contrasting the manufacturing regulations of teddy bears compared to guns. The resulting Teddy Gun is a tragically ironic but powerful symbol of the lack of regulation for the latter.
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