School Zone Radio
Wood Pencil / Radio & Audio / Innovative Use of Radio / 2017
A device that combines a short-range FM antenna and an audio player. We composed a lullaby and recorded real students singing. We’ve installed the device in the top 10 schools with the highest accident rates in SP. We programmed the devices to be activated only during school start and end times .Any car driving near the schools during the start and end times, will hear the lullaby with the message warning driver to pay attention to kids crossing the streets.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.