Donated Voices
Award: Wood Pencil
Wood Pencil / Radio Advertising / Sound Design & Use of Music for Radio Advertising / 2016
The National University Centre for Organ Transplantation (NUCOT) wanted a message to encourage Singaporeans to support organ donation.
So we created a message that works just like organ donation:
“Donated Voices” is an appeal to support organ donation that is cut together from old recordings of deceased voice artists.
Permission was obtained from the families of the deceased and we searched through 30 hours worth of old recordings to piece it together.
It became a simple way to show that through organ donation, you can keep giving once you are gone.
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