#MaPlaceEstDansLaSalle
Award: Wood Pencil
Wood Pencil / Outdoor Advertising / Poster Advertising Campaigns / 2016
November 13 2015, Paris is under attack. The ‘Bataclan’, a symbolic concert hall is attacked during a performance. An ideological attack against France, its culture and way of life. 1 month after, the French people were still afraid to go back inside to see shows. A decline of nearly 80% in terms of attendance. December 18th, the concert halls and theaters decided to unite in act of solidarity to change their name and slogan : MA PLACE EST DANS LA SALLE (MY PLACE IS AT THE SHOW). A symbolic slogan calling to return to performances showing resistance and struggle against the fear.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.