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Eliot Rausch - Samsung Surf - We Are Greater Than I

Award: Wood Pencil

Wood Pencil / Film Advertising Crafts / Cinematography for Film Advertising / 2016

Within this journey through the mind of the surf community, we took an honest, uncompromised look at what surf really was in 2015. It was the opportunity for us to touch on subjects such as mentorship, friendship, family, but also rivalry, haters, localism, sexism, racism, etc.

While vividly depicting such negative stigmas and even violent encounters with people who oppose their chosen lifestyle or culture, we also wanted to show how working through these challenges only made the surfing community stronger and more driven.