Nissan Diehard Fan
Award: Wood Pencil
Wood Pencil / Digital Design / Apps / 2016
Nissan recently undertook the widest-reaching sponsorship in the history of collegiate sports and challenged us to design something awesome to mark the occasion. Our answer? The Diehard Fan App. It’s a virtual face painting app that lets anyone unleash their inner fanatic, anytime, anywhere. Pick your favorite team’s colors, swipe through our selection of professionally painted designs, and watch as Diehard Fan uses your device’s camera to paint your digital face. It tracks with your movements in real-time, so you can snap a picture, or record a your best cheer, and share it everywhere.
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