SOS Network
Wood Pencil / Creativity for Good (White Pencil) / Service Innovations / 2016
Maxis SOS Network
Connecting people when they need it most
2014 saw Malaysia’s worst flooding in living memory. With no power supply and no telco network, people couldn’t call for help or tell loved one’s they were safe.
As Malaysia’s leading telco, Maxis wanted to help those most at risk stay connected.
So we created the SOS Network. A portable, battery-powered mesh network that keeps people connected during disasters.
Any smartphone on any service provider can connect to the SOS Network, allowing users to send messages and photos to anyone in the vicinity.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.