Letter Crashes
Award: Wood Pencil
Wood Pencil / Press Advertising / Press Advertising Campaigns / 2015
In collaboration with Fiat, Leo Burnett Brazil produced a press and poster campaign created to raise social awareness around the risks of texting while driving. The striking and detailed ads demonstrate that a simple message can lead to dangerous, even fatal, accidents.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.