Produced by Mill+, the opening title sequence, title slates and idents for the prestigious D&AD 2014 ceremony became standout pieces of creative content in their own right. The artists made machines to represent the creative vastness, inspiration and process of design development. Each machine unveils a piece of information to the user whilst also being beautiful to look at. The film is simple, yet also hypnotic with the images enhanced by intrinsic sound effects from Angell Sounds.