True North Flipchart
Award: Wood Pencil
Wood Pencil / Graphic Design / Direct Mail (Graphic Design) / 2015
True North set about engaging professionals to provoke discussion around the role brand plays in their organisation. They sent out flipcharts intended to provide exercises around internal engagement and brand alignment. Recipients could use the flipcharts to lead their own workshops, exploring opportunities for brand alignment and stimulating debate around the relationship between brand and business.
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