Kigo Kitchen Environment Design
Award: Graphite Pencil
Graphite Pencil / Graphic Design / Wayfinding & Environmental Graphics / 2014
Wok-Fired Eats Served Alleyway-Hip Kigo Kitchen is inspired by adventure—found in the frenetic back alleys of the pan-pacific where some of the world's best street food is found. The brand is loud, bold and layered, referencing the fast and repetitious nature of being an alley chef. The bold, brushed type honors hand-crafted quick-fire bowls and straight- forward messaging reflects communication on the kitchen line. By combining the exotic soul of Pan-Asian street food, with simple touches of American style, we created a curious, dynamic, and flavorful brand experience.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.