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Whatever's Comfortable: Shampoo

Award: Wood Pencil

Wood Pencil / Film Advertising Crafts / Use of Music for Film Advertising / 2014

The "Whatever's Comfortable" campaign, much like the Southern Comfort brand, was created to celebrate and inspire the awesome attitude of people who are completely comfortable with themselves.

  • Whatever's Comfortable Shampoo
  • Whatever's Comfortable Shampoo
  • Whatever's Comfortable Shampoo