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MTV Under the Thumb

Award: Wood Pencil

Wood Pencil / Digital Design / Apps / 2013

No longer content with living to the schedules of broadcast media, teens of the digital era demand control over their content like never before. MTV ‘Under the Thumb’ is an app that redefines television for the mobile generation, changing how they see and share their favourite shows wherever they are. The app offers a library of latest MTV episodes and converts into a remote control for viewing on a computer screen.