Quick Draw Wins
Award: Graphite Pencil
Graphite Pencil / Press Advertising / Press Advertising Campaigns / 2012
The brief was to promote Pictionary, the game in which players guess words from drawings. We recreated the fun of playing Pictionary, where winning depends on how quickly you can draw, through ads featuring drawings. Guess them right and you’ll get the message. These posters were placed in toy stores to help Pictionary stand out from the sea of games on the shelves.
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