Battles - My Machines
Award: Wood Pencil
Wood Pencil / Music Videos / Music Videos / 2012
The Daniels wanted to experiment with shooting a video in what appears to be a seamless take. The video tells the story about a guy falling slowly and dramatically down the up escalator at a mall, never able to get up or to reach the bottom. Battles and Gary Numan rock out unconcernedly around him. It’s a sort of modern-age Sisyphean parable disguised as a low-budget music video.
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