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Award: Wood Pencil

Wood Pencil / Writing for Advertising / Writing for Film Advertising / 2011

All the other insurance companies want to talk about is saving money. But what about the protection you get? When you cut your price, you cut your coverage. And if you don’t have Allstate, you might not be protected… from Mayhem. Mayhem takes the form of a tattered old team flag that’s seen its last game, and keeps others from seeing anything at all.