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Honk if You're Human

Award: Wood Pencil

Wood Pencil / Writing for Advertising / Writing for Film Advertising / 2011

‘Honk if You’re Human’ takes the viewer on a humorous journey through some of mankind’s great, and not-so-great, achievements, ending on the BBC Knowledge brand positioning of ‘A little knowledge goes a long way’. It’s a follow-up to the much lauded ‘Eat Up Brain’ and ‘Moon Week’ ads.