Big Brother R Eye P
Award: Wood Pencil
Wood Pencil / Graphic Design / Posters (Graphic Design) / 2011
2010 saw the last outing of ‘Big Brother’ on Channel 4. The brief was to create an arresting piece of communication to mark the final episode. We thought it appropriate to respectfully lay the series to rest. We used the iconic ‘Big Brother’ eye logo as the ‘I’ in R.I.P. So iconic was the eye, and so linked to Channel 4 was the programme, that we were able to pare it right back to a striking funereal black-and-white palette and run the graphic as a poster without any Channel 4 branding or programme information.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.