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001

Award: Wood Pencil

Wood Pencil / Film Advertising Crafts / Direction for Film Advertising / 2011

From the very first frame, Traktor’s Virgin Atlantic 001 is a hyper glamorous celebration of Richard Branson’s transatlantic airline. From scarlet-suited stewardesses and dashing pilots to martinis and mirrorballs, from pole-dancing passengers to somersaulting cabin crew and cloud duvets for the sleepy, it’s an epic feast with a wiggle in its walk and a tongue in its cheek. What more could you want from an airline, or indeed a commercial for one?