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Football Evolution

Award: Wood Pencil

Wood Pencil / Film Advertising Crafts / Direction for Film Advertising / 2011

This ad promotes VISA’s sponsorship of the 2010 World Cup. A chubby football fan, inspired by a goal on telly, legs it all the way from his flat in Europe to the World Cup Football event in South Africa, just in time to score the winning goal. This ad was also selected in Editing for Film Advertising.