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Child Pornography

Award: Wood Pencil

Wood Pencil / TV & Cinema Advertising / TV Commercials 41-60 seconds / 2010

ECPAT is a network of organisations working to eliminate the commercial sexual exploitation of children. This powerful advert underlines the responsibility of clients in the chain of violence that children are subjected to, while highlighting the existence of stringent laws against the sexual exploitation of children. The campaign was created by BETC Euro RSCG at the request of Air France, a dedicated partner of ECPAT for 15 years. This campaign has benefited from the support of the European Union, the Department of Foreign Affairs and the Department of Tourism.