Physical Education
Wood Pencil / Writing for Design / Graphic Design / 2009
The brief was to pomote a range of Thrislington toilet cubicles to busy headteachers, who are inundated with marketing material from other manufacturers. You’re a headteacher – overworked, overstressed and underpaid. Another direct mail lands on your desk, this one trying to sell you a new toilet cubicle system. Unusually, it makes an effort to understand your workplace, be honest about the problems you face and offer you practical solutions. The writing is humorous, gets to the point and cuts the crap.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.