Quantum AMS Saddle
Yellow Pencil / Product Design / Leisure / 2009
The Quantum AMS Saddle has been in design and development for ten years, and is set to turn the saddle market on its head. Underneath the traditional saddle exterior lies a Formula One technology, which brings true innovation to a market that has remained unchanged for 200 years. Finished in the best quality calfskin, the Quantum looks like a traditional saddle, but is different in most other respects, thanks to the use of modern materials and aerospace technology. Key to the design is a unique chassis, which enables the best possible fit to the horse. This chassis comprises of two padded carbon-fibre fins, contoured to fit the back, joined at the front by a strong structure, the bridge.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.