Cake
Award: Yellow Pencil
Yellow Pencil / TV & Cinema Crafts / Practical Special Effects / 2008
To launch the new Skoda Fabia we wanted to demonstrate how jam-packed with lots of neat design touches it is, using the line ‘full of lovely stuff’. We dramatised this by spending four days with master bakers, confectioners and a bricklayer to make a replica of the full size car entirely out of lovely cake.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.