Bubbles
Award: Wood Pencil
Wood Pencil / Art Direction / Poster Advertising / 2007
The task was to communicate the efficacy of Sunlight dishwashing gel. The idea was that just a drop of Sunlight could clean a lot of dishes. The poster shows a large collection of glass plates, cup and glasses arranged and photographed to look like detergent bubbles. The line sums up the concept: “More dishes per drop.”
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