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New Blood Entry — Plot Twister

Award: Wood Pencil

Twister & 1HQ Netherlands / 2024

In 2024, 16 to 18-year-olds want to make their lives more exciting and "Do it for the plot". We want to tie the twister brand to this ideology, giving Twister a new brand-value that keeps people coming back for whenever they want to spice up their lives...