New Blood Entry — Rain, Rain Go My Way
Nando's & NCA / 2024
UK weather is famously uncertain, youths have no where to go when it rains out. Thus, partnering with UKs top weather forecasting app MET Office Weather app, we launched #Rain, rain go my way. Using our Spice meter system, we linked uk youths who has the habit of constantly checking the weather forecast to visit Nando's whenever it is about to rain or raining. The heavier the rain, the hotter your meals get! Painting Nando's as the next "hotspot" for youth to gather, have a good meal, and chase away the gloom.
