New Blood Entry — HSBC- We're Here for You. (MENAT)

To inform people of the true power of HSBC's global connections in my chosen region (MENAT), I have designed a series of arabesque patterns using traditional mathematical methods which incorporate HSBC's iconic logo within them. This serves to create a cultural and emotional connection with the individuals of the region while spreading HSBC’s message. I have packaged this idea along with some others in my main deliverable, a professional, inspirational and informative animated advertisement which delivers on all aspects of the brief.