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New Blood Entry — ffamous ffones

giffgaff / 2024

People who buy refurbs do so because they have to, not because they want to. Even though they’re better for the planet and your wallet, the reality is—they’re just not that cool.

That’s why giffgaff are launching ‘ffamous ffones’, the world’s first celebrity line of ‘reffurbs’, to turn a pragmatic purchase into an aspirational object. We’re making giffgaff synonyms with refurbished—and hey—you might even get the celebrity’s actual used ‘ffone’.