New Blood Entry — Floorplanofthefuture.com
Award: Wood Pencil
Google Fonts & HMCT / 2023
As a response to the cost of living crisis and extreme surge in UK housing prices, we bring you a poster series falsely advertising cage homes as desirable living solutions. Cage homes are 4x4ft “residences” surrounded by a metal cage that fit barely a bed and one’s absolute essentials, if that. These posters aim to deceive viewers by appearing legitimate, only for them to discover the harsh reality behind their actual meaning.
We additionally spray painted 4x4ft squares onto the streets as a public intervention, emphasizing this inhumane space called a “home” to passersby.
